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Stuffing unnecessary keywords in your  element. A page's meta description tag provides Google and other online search engine a summary of what the page is about. A page's title may be a couple of words or an expression, whereas a page's meta description tag might be a sentence or more and even a short paragraph.

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 Brandon's Baseball Cards - Buy Cards, Baseball News, Card Rates   ... Meta description tags are very important since Google might use them as snippets for your pages in Google Search engine result. Keep in mind that we state "may" because Google might choose to utilize a pertinent area of your page's noticeable text if it does a good job of matching up with a user's inquiry.

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Learn more about how to develop quality meta descriptions. Properly sum up the page content Write a description that would both inform and interest users if they saw your meta description tag as a snippet in a search results page. While there's no very little or optimum length for the text in a description meta tag, we suggest making sure that it's long enough to be totally shown in Browse (note that users might see different sized snippets depending on how and where they search), and consists of all the relevant information users would need to figure out whether the page will work and appropriate to them.

Utilizing generic descriptions like "This is a web page" or "Page about baseball cards". Filling the description with only keywords. Copying and pasting the whole content of the document into the meta description tag. Use unique descriptions for each page Having a various meta description tag for each page helps both users and Google, specifically in searches where users might raise several pages on your domain (for example, searches utilizing the site: operator).

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In this case, you might instantly produce meta description tags based upon each page's material.  The Most Complete Run-Down : Utilizing a single meta description tag across all of your website's pages or a big group of pages. Use meaningful headings to suggest important topics, and help develop a hierarchical structure for your content, making it much easier for users to browse through your document.